PRORASO – PROFESSIONAL LUXURY BRAND FOR SHAVING FROM I

27.12.2019

In 2020 the new Proraso brand enlarged company's portfolio. The brand belongs to the Italian manufacturer Ludovico Martelli s.r.l.

The brand’s history begins in 1908 when the Florentine, Ludovico Martelli, turned a simple shave into a whole ritual of care. He created a trend that is still relevant for different generations. A wide range of brands designed to care for different types of skin and bristles. Natural ingredients in the composition, such as aloe extract, Shea butter, sandalwood oil, green tea extract, gently care for the skin, provide a comfortable shave and care before, during and after shaving.

The beard not only gives a special charm to its owner, but also requires special care. To grow a beard, maintain it in a well-groomed condition and not feel uncomfortable, the brand has developed special collections of professional products for the care of a beard and mustache. Premium lines  Azur Lime, Wood and spice, Cypress & Vetiver  are designed for exquisite care, each has its own unique aroma and rich olfactory pyramid.